In-store Activities

125th Street BID participating businesses kickoff the holiday season by hosting instore activities for the community.  We have some exciting activities taking place.  Such as:

  • Shake Shack’s Silent Party
  • T-Mobile and Blink Fitness Promotion
  • College of New Rochelle and much more!!!!

It’s not too late to host an in-store activity. To host an in-store activity contact Tugba Camci at

Download the Harlem Happening App to redeem discounts from participating stores.

The Olive Garden

Olive Garden: Ugly Holiday Sweater Contest

Location: 100 West 125th Street

Time: 6:30pm – 8:30pm

Get your ugly sweater ready for Olive Garden’s Ugly Sweater Contest. Competing participants can try samples and receive special promotions while watching the Parade of Lights.
Contest Winners will be announced at 7:30pm
1st prize — $100 gift certificate and a bottle of wine
2nd prize — $50 gift certificate
3rd prize — $25 gift certificate


WeWork: Apple Cider, Small Bites and Tours

Location: 8 West 125th Street

Time: 3pm-6pm

We Works will be serving apple cider and small in the lobby area. Visitors will also receive a tour of the facilities and learn about their memberships.

Red Lobster Logo

Red Lobster: Harlem Funky Hat Competition

Location: 261 West 125th Street

Time: 5pm

125th Street will be hosting a “Harlem Funky Hat Competition”. Participating customers and invited to create funky hat with a holiday theme.

Metro PCS Logo

Metro PCS: Trivia Game Night

Location: 158-160 West 125th Street

Time: 4pm – 7pm

Metro PCS is hosting a trivia game centered around thanksgiving. Participating customers will have the chance to win vouchers for a free Thanksgiving turkey!


Starbucks: Signature Beverage Harlem Coco Sampling

Location: 201 West 125th Street

Time: 6pm-7pm

Location: 77-83 West 125th Street

Time: 7pm – 8pm

Starbucks will be serving samples and introducing a hand crafted signature beverage specially designed just for this event and represent the dynamics of the Harlem Community.

health firstdownload

Healthfirst & Blick: Arts & Karaoke

Time: 5pm

So you think you got talent? Have some fun and test out your singing skills and create art. Patrons and visitors along 125th Street will have the opportunity to stop and participate as 125th Street is transformed into a sea of lights!


Blink Fitness: Bootcamp Class

Location: 301 West 125th Street

Time: 8:30pm

Blink Fitness will have a complimentary Bootcamp class for Harlem Holiday Lights participants. Blink will also have three EXCLUSIVE promotions during the Harlem Holiday Lights. Green Corporate Gym Membership for $20/per month for the lifetime of membership, Green Corporate Membership for $240 1 year paid in full membership and 3 personal training sessions for $50.


T-Mobile: Employee Talent Show

Location: 55 West 125th Street

Time: 5pm – 7pm

T-Mobile employees will perform in-store and have games and giveaways for participating customers.

Whole Foods

Whole Foods: Food & Beverage Tasting

Location: 100 West 125th Street

Time: 7pm – 9pm

Stop by Whole Foods Market Harlem during the Parade of Lights!  Warm up with some hot chocolate, holiday cookies and decadent donuts that use only the finest quality ingredients.  Whole Foods will also be giving away coupons and prizes that will be sure to light up your soul.

PILLARS LOGO Asset 1mdpi

PILLARS: Sober Party

Location: 289 St. Nicholas Ave; Lower Level

Time: 5pm

The four PILLARS are designed to support client’s goals for self-actualization, reintegration into their family, positive engagement with the community, and to enjoy a productive life in society.

Community Board 9 logo

Community Board #9: Children’s Village

Location: Harlem Commonwealth Council, 361 West 125th Street

The village will feature a live performance by Every Voice Choir, and Harlem Chamber Players. An appearance by The Snow Queen and other characters are always children’s favorites at the village. Face painting, puppeteers, games and giveaways from the Migdol Foundation. Refreshments will be served.


Location: 353 West 125th Street

Time: 5pm

Gem Pawnbroker will be hosting giveaways and serving Hot Chocolate